#PutAShirtOn – ezzel a címkével indította be a pólóhordáson keresztül a pólóvásárlási lázat felhevíteni kívánó Fruit Of The Loom a legújabb reklámkampányát.

Jól rátapintottak arra, hogy ez egy érzékeny terület, hiszen sokan vannak úgy, hogy mondjuk az instájukon nem kívánnak látni minden második képen meztelen férfi felsőtestet (mindeközben persze ez néhány unfollow-val áthidalható). Logikus is lett volna hát, hogy ez egy pozitív beletenyerelés legyen.

Viszont ahogy nézzük az ominózus hashtag alatt gyűlő képeket Instán, nagyon az az érzésünk, hogy ez bizony fordítva sült el. Ilyeneket találunk ugyanis:

View this post on Instagram

Completed a C rank mission for the leaf today. I went out and ran the @gladiator_assault in Boone, Iowa. 6 miles and 31 obstacles. This was my first obstacle race ever and I completed it in 1 hour 35 minutes. I lost a shoe in the first obstacle and then lost the other halfway through the race. Can’t wait for the next one. • • • • • • #gladiatorassaultchallenge2018 #gladiatorassaultchallenge #gladiator #mudrun #mudsweattears #obstaclecourse #iowa #barefoot #dohardthings #fit #gooutside #dostuff #stayfit #pushyourself #crushyourgoals #neverquit #sunsoutgunsout #leafvillage #leafvillageheadband #findlayforce #juniorfindlayforce #findlayfamily #putashirton

A post shared by Gavin Bogue (@onyxstarlord) on May 19, 2018 at 12:44pm PDT

View this post on Instagram

2 weeks out! And I am positively riddled with self-doubt. I program my own workouts, nutrition, and supplementation so there isn’t anyone to reassure me that I’m on the right path. And that’s okay. In these moments of weakness I just need to breathe and remind myself of why I started this training the first place. What I WANT to do is eat two pizzas and drink some beer but I know that relief will only be temporary. Breathe. Be grateful. Have no expectations. #mensphysique #mensphysiquetall #contestprep #torontoproshow2018 #posingpractice #2weeksout #14daysout #gym #fitness #instafit #instafitness #gymrat #legspushpull #chestandback #chestandbackday #selfdoubt #justbreathe #putashirton

A post shared by David MacInnis (@david.macinnis) on May 18, 2018 at 11:56am PDT

View this post on Instagram

WOW! I found this old picture of me, and I cannot believe the improvements I have made. To think, merely 2 weeks ago I was a 300,000 pound aquatic mammal, and now I’m merely a borderline obese human male. (Sorry for the messy room in the first picture; BP really messed up my ecosystem) #progress #progresspicture #whale #large #yeesh #ew #ithinkthewhaleiscuter #putashirton #iminshape #roundisashape #300000Ibs #water #watermammal #ocean #commitment #keeplivingtheswolelife #evenifitsjustyourbellythatis #swole #GAINZ #?

A post shared by William Roberts (@52roberts) on May 24, 2018 at 2:15pm PDT

Ha még több kell, akkor ERRE tessék!

(via)